The next thing in technology: OK, Glass

There’s been a lot of coverage about Google Glass the past week. It’s wearable technology that let’s you do all the things you do on your smartphone through a pair of glasses (get research, directions, take photos, take video among other things).

I thought when the iPhone came up with Siri, that was a big deal. Now, Siri is, “So 2011.”

But Google Glass has a hefty price tag. Up to $1,500. Probably will be available for Christmas. For a few people.

You see, Google’s pulling one of these limited release marketing scams, having “a few” people write a brief essay on what they would do with the technology, and if it likes the answer, that person gets a pair. For $1,500.

The old “only special people can have this” routine. Which means it isn’t going to, let’s say, the 90% of America that can’t afford an expensive tech toy.

Here’s the deal (Yes, this now makes me an unpaid advertising shill for Google):

How to apply

We’re looking for bold, creative individuals who want to join us and be a part of shaping the future of Glass. We’d love to make everyone an Explorer, but we’re starting off a bit smaller. We’re still in the early stages, and while we can’t promise everything will be perfect, we can promise it will be exciting.

Using Google+ or Twitter, tell us what you would do if you had Glass, starting with the hashtag #ifihadglass.

  • Your application must be 50 words or less

  • You must include #ifihadglass in your application

  • You can include up to 5 photos with your application

  • You can include a short video (15 secs max)

  • Be sure to follow us on Google+ (+ProjectGlass) or Twitter (@projectglass) so that we can contact you directly

  • You must be at least 18 years old and live in the U.S. to apply

    What happens next?

    The deadline for applications is February 27th. If you are chosen, we will reach out to you with an invitation to become a Glass Explorer (please remember to follow us so that we can contact you directly). Explorers will each need to pre-order a Glass Explorer Edition for $1500 plus tax and attend a special pick-up experience, in person, in New York, San Francisco or Los Angeles.

  • For more details, please see our full Terms and FAQ

So, you have to write an essay. Send Google $1,500. Then, if you’re one of the chosen few, you get to fly out to NYC, SF or LA, on your own dime, to pick up your glasses? For something that in a couple of years is going to come down in price about 60% and will be available at the Mall at St. Matthews in the Louisville suburbs?

I can wait.

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