Actually, my headline is unfair. Because United kicks passengers while they’re down.
And it’s really not a Southwest ad. It’s just a mockup by a jokester. Kind of like this one:
And this one:
But this is all deserved, because the United CEO started the day in pure douchebag mode:
And as we all know, this message to the staff was bullshit, because we’ve all seen the video. Wall Street thought so, too:
Statement from United Airlines CEO Oscar Munoz on United Express Flight 3411
April 11, 2017
The truly horrific event that occurred on this flight has elicited many responses from all of us: outrage, anger, disappointment. I share all of those sentiments, and one above all: my deepest apologies for what happened. Like you, I continue to be disturbed by what happened on this flight and I deeply apologize to the customer forcibly removed and to all the customers aboard. No one should ever be mistreated this way.
I want you to know that we take full responsibility and we will work to make it right.
It’s never too late to do the right thing. I have committed to our customers and our employees that we are going to fix what’s broken so this never happens again. This will include a thorough review of crew movement, our policies for incentivizing volunteers in these situations, how we handle oversold situations and an examination of how we partner with airport authorities and local law enforcement. We’ll communicate the results of our review by April 30th.
I promise you we will do better.
Too late, buddy. This is what you should have said before the plane left Chicago.